Acoustiguide: Product Launch
Launching the Opus+
Acoustiguide
Acoustiguide provides hardware for self-tours in museum & heritage sites across Europe.
Acoustiguide are based in London with an annual turnover of £2.5m
The Campaign
Acoustiguide had a twofold marketing campaign
1. Attract new top tier clientele
2. New product launch
Creative Details
People: Myself + Head of marketing
Model: Eileen Kaimakidi Kay
Location: Stonehenge & Roman Baths
Post Production: Simon Callaghan
The Photoshoot
With continual heavy rain and an all access pass to Stonehenge revoked from waterlogged ground, the meticulous plan for this photoshoot disappeared. This became our motivation as the boot straps were pulled up and we went in search of a new series of photographs. We wanted to show the wonder and splendour of learning something new for the first time; the concentration and fascination, all while being surrounded by beautiful and intriguing on-brand environments.
